Privacy Policy

Effective Date: 01/01/2026

At Better in Black Co, your privacy matters to us. This SMS Privacy Policy explains how we collect, use, store, and protect your information when you opt in to receive text messages from us.

🖤 Information We Collect

When you sign up for SMS marketing, we may collect the following information:


  • Your phone number

  • Your name (if provided)

  • Purchase history

  • Browsing activity on our website (such as products viewed or added to cart)

  • Interaction data (such as clicks on links within our messages)

🕸️ How We Use Your Information

We use your information to:


  • Send you order updates and confirmations

  • Notify you about product launches, restocks, and exclusive drops

  • Share promotions, discounts, and special offers

  • Improve your shopping experience through personalized recommendations

  • Communicate important updates related to your orders or account

🔐 How We Store & Protect Your Data

Your information is securely stored through trusted third-party SMS and marketing platforms. We take reasonable measures to protect your personal data from unauthorized access, misuse, or disclosure.

We retain your information only as long as necessary to provide SMS services or as required by law.

👻 Sharing of Information

We do not sell your personal information.

We may share your data only with:


  • Trusted service providers (such as SMS platforms, email providers, and eCommerce tools) to operate our business

  • Legal authorities if required to comply with laws or protect our rights

All partners are required to keep your information secure and confidential.

📊 Tracking & Analytics

We may collect data about how you interact with our messages and website, including:


  • Link clicks

  • Pages visited

  • Products viewed

This helps us improve our marketing and create a better experience for you.

🚫 Your Choices & Opt-Out

You can opt out of SMS messages at any time by:


  • Replying STOP to any message

  • Contacting us at: thebetterinblackco@gmail.com

After opting out, you will no longer receive marketing text messages from us.

📩 Message Frequency & Rates

Message frequency may vary. Standard message and data rates may apply depending on your mobile carrier.

🖤 Your Consent

By opting in to receive SMS messages from Better in Black Co, you agree to this Privacy Policy and our Terms of Service.

📬 Contact Us

If you have any questions about this policy or your data, please contact us:

Better in Black Co


Website: https://thebetterinblackco.com